Started with Tim, and now others are jumping on board. Personally I think its cool to have a manufacturer on the site listening to peoples imput on the new tire they are making. I think its also good for Steve to be getting vendors onto the site and people need to STFU on those threads if they are just there to cause trouble. If you are a customer with a gripe, fine, but if you just want to spew your opinion why not just move on and keep your trap closed? How many potential vendors might see stuff like that and decide they don't want to bother with this site?