I posted a link to that video in the lounge some months ago...
I've watched it probably 10 times,and again just now!..
I LOVE those old promo films of GM cars & trucks..the one they mention about the Alcan Highway is another very cool one to watch..
Goes to show you don't need a Dana 60,huge tires and a 6+" lift to go through some tough trails (and places where none exist !)..and just how rugged things were built in the 50's..
(if that truck had no P/S though,I bet the drivers wrists felt broken after that ride!--my '56 3200 chevy pickup a 2wd,used to kick back like a mule when you hit train tracks or drove it off road!)..
Pretty smart to pile all the mountaineers in the bed for more weight & traction...I noticed they only used one truck to make the final climb,maybe in case the other one blew something up,or rolled..?...
I would have liked to see the ride BACK too,I bet that may have been more scary and punishing than the climb was...
I bet those mountaineers riding in the bed on the final part of the climb had some sore nuts after that rocky ride..

At the 3:24 mark,I noticed a large branch rise up and put a nice scratch in the drivers side door..so in addition to the step on the bed and some hub cap damage,and some scrapes on the diff housings,it did suffer only minor damage considering the terrain..
I often wonder if those two trucks were sold as "slighty used demo's" or were sacrificed to the autopsy crew to see how everything really held up..
Talk about bragging rights,if someone did buy them after the film was made..!.."My truck climbed Pikes Peak without using any roads "!..