I have heard lots of answers and opinions about transmission temps. I think its pretty much agreed that fluid and transmission life is shortened as the oil gets hotter.
And, I know in engine oil, too cool is bad because it does not get out the moisture that helps cause sludge.
There should not be much if any moisture in a transmission's fluid.
But, I have read theories about viscosity, solvent properties, and changes in the coefficient of friction with temperature.
So, I don't know for sure.
Answer: Unlike a lot of items you buy for your vehicle, bigger is predominately better when it comes to transmission coolers. The answer would be as big as you can get or to run multiple coolers in series, again staying away from the factory radiator cooler lines.
If you go by that, it sounds like running the fluid through a heat exchanger hooked to the air conditioner would be better than a radiator!
I mean, if cooler is better, lets get it down to single digits. Transmission should last forever..........
Since a transmission outfit wrote that, it might be a good idea to go by it. However, if you take the regular cooler out of the mix, I would be sure to include a temp gauge.
Even that small amount of loop in the bottom of the radiator will remove a huge amount of heat.
Water cooling always trumps air cooling.
So it might take a lot of air surface to make up for that.